Global
expertise

Local care

Trusted
solutions

About us

Where Quality Meets Everyday Care

At Dr. Max Pharma, our mission is to be a reliable partner in every step in everyday healthcare journey. As a proud member of the Dr. Max Group, supported by Penta Investments, we offer more than just a broad portfolio of medications, vitamins, and medical supplies—we are here to provide guidance, support, and care.

With operations spanning six European countries and an extensive network of pharmacies under the Dr. Max brand, we leverage our expertise to deliver high-quality products and exceptional service. Our commitment is to make healthcare accessible and affordable, ensuring everyone has access to trusted solutions. By combining personalized advice with innovative products, we aim to meet the unique needs of every individual we serve.

Milestones

Our Journey

Global player

With a local touch

Dr. Max Pharma combines global expertise with a deep understanding of local markets, ensuring healthcare solutions that meet regional needs. Collaborating with over 400 suppliers worldwide, particularly in Europe and Asia, in Dr. Max Pharma we focus on quality, innovation, and sustainability.

This global reach allows us to deliver exceptional value while supporting local communities. By fostering long-term, transparent partnerships, we work together to provide accessible healthcare for all. With a customer-first approach, we strive to advanced pharmaceutical care on both regional and global scales.

Our suppliers

our-suppliers
all all
Czech Republic
Number of products: 520
Number of pharmacies:* 528
Romania
Number of products: 467
Number of pharmacies:* 975
Italy
Number of products: 174
Number of pharmacies:* 205
Poland
Number of products: 401
Number of pharmacies:* 537
Slovakia
Number of products: 511
Number of pharmacies:* 417
Serbia
Number of products: 208
Number of pharmacies:* 343

* Data reflect the situation as of the end of 2024.

Our Company

In Figures

Dr. Max Pharma has experienced remarkable growth, establishing itself as a key player in the pharmaceutical industry. As a leader in the Czech Republic, the company continues to expand its reach and strengthen its position across European markets.

Every day, it provides hundreds of thousands of healthcare products, ensuring accessibility and quality for its customers. With a portfolio exceeding a thousand SKUs, Dr. Max Pharma offers a comprehensive range of solutions to meet diverse healthcare needs. This consistent development reflects the company’s dedication to innovation, excellence, and delivering value to both customers and partners.

No. 1
Producer in pharma retail in Czech Republic

Source:

IQVIA report, Czech Republic turnover, 2023

300 000
units sold daily

Source:

Dr. Max Pharma data Europe, units sold 2024

> 1 340 SKU
in portfolio

Source:

Internal data, Dr. Max Pharma, 2025

Building Better Health Together

Our Commitment to Quality

At Dr. Max Pharma, our commitment to excellence is guided by our core values, which shape every aspect of our operations to ensure top-quality pharmaceutical solutions. These values are not just principles we follow – they represent the foundation of our company culture across the entire Dr. Max Group. They define who we are, how we operate, and how we build trust with our customers, partners, and employees.

Here’s how our values shine through each step of our process to reach the best Quality in every step.

Customer Centricity

We place the customers at the heart of everything we do. By active listening and understanding their needs, we tailor our products and services to provide exceptional care. This involves long-term planning, leveraging local insights, and ensuring compliance to make healthcare accessible and relevant for all. Our market-aware packaging strategies align with local preferences, making our products appealing and consistent with our brand.

Ambition

We strive to be the best by embracing innovation and continuous improvement. Our ambition drives us to explore new possibilities in pharmaceutical development, ensuring we deliver cutting-edge solutions that meet evolving customer needs. We maintain rigorous quality control measures that exceed industry standards, guaranteeing safe and effective products.

Respect

Respect forms the foundation of our relationships with customers, suppliers, and employees. We foster a culture of mutual respect by building strong, win-win partnerships with reliable suppliers, enhancing quality and mutual growth. Within our workplace, we create an environment where employees feel valued and empowered, promoting collaboration and shared success. Respect is the cornerstone of how we operate, ensuring fairness, integrity, ethical conduct, and sustainability in everything we do.

Engagement

Our dedication to excellence is reflected in our active engagement at all levels. Our enthusiastic and people-oriented team is committed to continuous improvement, actively collaborating with teams across Dr. Max Group to ensure that every step of our process aligns with our core values and drives the success of the Dr. Max Pharma (Dr. Max Own Label project) while serving the best interests of our customers.

together3

Meet Our Leadership

The Faces Behind Our Values

Marie Hinnerová

"For me, every decision is about making healthcare more accessible and impactful—because better health means a better life."

Marie HinnerováCEO
Tereza Luňáčková

"I take quality personally —every product we deliver should be something I’d trust for my own family."

Tereza LuňáčkováHead of Compliance
Petr Závodný

"I am an ambassador for the daily use of the latest technologies in the supply chain. Every day we ensure that our products are available to all consumers when they need them and in the highest quality."

Petr ZávodnýHead of Operations
Karel Zbroj

"I’m passionate about creating products that truly help—because healthcare should be as effective as it is innovative."

Karel ZbrojHead of NLP Development
Andrea Bergerová

"I strive to make our packaging and all product information attractive, understandable and useful – so people instantly know they are choosing the right product."

Andrea BergerováHead of Marketing
Tomáš Fecko

"Behind every great product is a great partnership. I make sourcing a personal promise—to secure the best ingredients and products so our customers get the quality they deserve."

Tomáš FeckoSourcing Director

products

Care in Every Form

Dr. Max Pharma produces a wide range of high-quality pharmaceutical products, including over-the-counter (OTC) medicines, food supplements like vitamins and minerals, and medical devices. Our portfolio is tailored to meet the needs of various European markets, focusing on delivering accessible and affordable healthcare solutions. Additionally, Dr. Max Pharma offers specialised brands such as Nuance cosmetics and BEBELO® baby care, ensuring a diverse selection of products across different categories​.

products-graf

Wide Global Portfolio

  53.8 % Food Suplements
  15.9 % Medical Devices
  15.2 % OTC
  6.6 % Cosmetics
  5.7 % RX
  1.5 % Others
  0.8 % Food
  0.3 % Biocides
  0.2 % Parnuts
  0.1 % PPE

Food
Supplements

product1

OTC

product2

Medical
Devices

product3

Cosmetics

product4

Brands

product5

RX

The RX portfolio spans across key therapeutic areas:
  • Respiratory
  • Urology
  • Anti-inflammatory and Pain
  • Cardiovascular
  • Gastrointestinal and Metabolic Disorders

Make first contact

Send a specific business offer or get information about our products.

safety@drmax.eu +420 222 811 991

Dr. Max Pharma, s.r.o.
Florentinum
Na Florenci 2116/15A
110 00 Praha
Czech Republic